Social media has played a vital role in the career of artists today. The online social community has propelled many artists to stardom. In addition, it is a tool that presents artists and promoters with many opportunities.
There are many social platforms today compatible with music promotion. One such platform is YouTube and Youtube promotion services that make artists’ experience on the platform more accessible. The site is traditionally known for video blogging. However, away from its popular purpose, it is a potent tool for music marketing and promotion.
Many prominent and new acts have leveraged the YouTube platform. They have risen to stardom as a result. This article will shine a light on the benefits of YouTube to artists. It will also highlight the career of three female acts who have risen to stardom via YouTube.
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Benefits of YouTube to artists
YouTube is one of the most popular social media platforms in the world. The site boosts 2.2 billion active users monthly. It is a platform where businesses, content creators, movie producers, and many others connect with people. This app is also of immense benefit to music artists. Some of these benefits are as follows:
- It is a good platform for artists to build and grow their profiles.
- YouTube helps artists to expand their reach and connect with new audiences.
- The app is also vital for revenue generation and service monetization.
- It is also an avenue to network with other players in the industry.
Three female artists rising to stardom on YouTube
YouTube is a fertile breeding ground for the next generation of artists. There are many instances where famous artists began their careers on YouTube. This post will highlight the rise to fame of three female artists on YouTube.
GAYLE
Gayle is currently one of the hottest female acts in the world. The American singer took the world by storm with her single ABCDEFU in 2022. Created in 2021, the song attained its peak in 2022. The song has 192 million views on YouTube. ABCDEFU currently has more than 500 million streams globally. An incredible achievement by the American.
Tate McRae
Tate McRae had a great 2022 in the industry. Her single “She’s all I wanna be” presently has over 40 million views on YouTube. The song did excellent on charts in Canada, Belgium, the Czech Republic, Australia, and many other countries. The Canadian ended the year on top of many music charts in the world.
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Lauren Spencer Smith
Lauren is a sensational 18-year-old Canadian singer whose song “Fingers crossed” reached the summit of many music charts in 2022. Her first appearance on YouTube was because of her participation in American idol in 2020. Her song currently has over 15 million views on YouTube. It also reached the top of the charts in Denmark, Ireland, the UK, and Norway.
Upcoming acts need to continually seek promotional opportunities. Social networks present the best of these opportunities. YouTube is the easiest route to stardom for modern artists. The platform has shot many acts to success. Artists and promoters need to identify this opportunity and capitalize on it.
